I HAVE A HARD TIME SHUTTING DOWN.
Ask any of my close friends or the awesome people who work with me and they’ll tell you the same – any moment I have downtime, I naturally spend it researching new ideas, watching videos online, tweaking my website, or working on some new project I dreamed up. And that mentality is great when you need to get a lot done, especially in my world where my success as a business depends entirely on the effort I'm willing to exert. But here's the issue...
...UNCEASING WORK ULTIMATELY LEADS TO BURNOUT, APATHY, AND MISPLACED PRIORITIES.
When all you do is focus on work, it's easy to begin viewing work as merely an endless list of tasks to accomplish instead of approaching things with the fervor and passion you once had. And in the process it's incredibly easy to alienate the people in life that matter the most and forget that life is bigger than simply the hours you spend at your job.
Here's an example.
People often ask me how I keep up the schedule that I do or how I accomplish everything that needs to be done without absolutely burying myself. And honestly – the secret isn't working non-stop but actually quite the opposite.
The past couple of weeks for me have been...well, honestly, insane. Juggling existing clients, meeting 2018 clients, scheduling and traveling for photoshoots, editing and publishing work from previous shoots, negotiating job offers, hiring staff of my own, not to mention the never-ending workload of maintaining a business logistically – it's been crazy.
And over these weeks my natural instinct has been to dive in, bury myself in work, and never come up for air in the hopes of accomplishing everything that needs to be done. But because I've been down this road before I've intentionally forced myself to stop working and take time to invest in my friends and family, get outside and enjoy the beauty of spring, and simply take my mind off of work for a few hours. And it's made all the difference.
So today I want to offer you some advice I've learned the hard way –
SOMETIMES THE MOST EFFECTIVE WAY TO GROW YOUR BUSINESS IS TO STOP WORKING.
Wait, Josh, that's not what you normally say – usually you tell us to buckle down and make stuff happen. Don't hear me wrong – I'm still saying that. Hard work is the cornerstone of a successful business and I'm definitely not advocating laziness.
But today I'm here to remind you that sometimes you need to stop. That sometimes the best way to inspire future growth is to actually slow down and allow yourself to recharge so you can pursue with renewed energy the work ahead of you.
So if this is you today – if you're burned out and fighting to keep things moving – I challenge you to give yourself a break. Get outside and take a hike. Spend some time with your family and friends. Watch a movie. Pour yourself a drink and dive into a good (non-work-related) book. Go to the spa. I don't know – whatever it is that you do to relax, do that =)
Don't think that you can work 100% of the time without consequences. So allow yourself to stop, recalibrate, and recharge so that you can approach work tomorrow with fresh energy and ready to take on the world.
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